Stefano Morri, Founding Partner of Morri Rossetti law and tax firm, will take part as a lecturer to the Assocom annual meeting Comunicare Domani 2018 entitled “Riding the change without losing its value”. Mr Morri will deal with the legal aspects relevant to media tenders.
During the meeting, it will be discussed the current situation of the market providing estimates on the evolution of investments and trends of the different channels of communication with the presentation of the research developed by Centro Studi and conveyed by the President of Centro Studi AssAP Servizi Guido Surci during the session “Interpreting values through numbers”.
In addition to the estimates related to the investments trend, for the first time, a marker of media inflation will be shown.
During the meeting, broad space will be dedicated to media tenders during the session “How to guarantee the market practice without losing or giving away value”. The Vice-president of Assocom Marco Girelli will take the floor speaking of “risks related to the advertising market and the media tender market”.
Next, there will be a roundtable entitled “The impacts on the market” moderated by Giorgio Tettamanti, spokesman of Media Hub Assocom, with the participation of the FCP President Massimo Martellini, FCP AssoTv President Matteo Cardani, vice president of IAB Italia Aldo Agostinelli, SVP Ad Sales general manager of Discovery Media Giuliano Cipriani and Marco Girelli.
Jon Chase, head Media Council EACA, will address a speech on Europe by the name “A European perspective”, whereas Stefano Morri will discuss the “Main juridical aspects in relation to media tenders”.
The Assocom Counsellor Paolo Stucchi will address a speech regarding “Appeal to associates, associations, companies and the Competition Authorities”. Emanuele Nenna will pull the strings of the event returning back to the stage before the final greetings.